1st Franklin Financial: Yesterday and Today

Since 1941, 1st Franklin Financial Corporation has had one goal—to serve the financial needs of our friends and neighbors with the respect and personal service they deserve. It’s been over 70 years since Founder Ben F. Cheek, Jr. made his first $34 auto loan. And while times have changed, our commitment to customers has not. Our customers know us and more importantly, we know them. This commitment is why we’ve been able to help generations of families in times when they have needed us most.

With 308 loan offices in 6 states, 1st Franklin Financial Corporation continues to provide personal loans, supplying our customers with the cash they need*. With offices located primarily in rural locations, we understand the struggles in these areas. We offer loans for auto repairs, home improvements, or debt consolidation. We can help with starter loans, wedding loans, medical expense loans, funeral loans or a small personal loan to help you meet day to day expenses. We also offer Retail Sales Financing to help our local small businesses grow. Whatever the need, we can answer all of your loan questions and help you find a solution.

“We are helping people live life each day.”
-Ginger Herring, President and CEO

1st Franklin Financial Corporation also offers investment securities in the form of Senior Demand Notes, Subordinated Debentures and Commercial Paper from its Investment Center located in Toccoa, GA.

1st Franklin Financial Corporation has been engaged in the consumer finance business since 1941, particularly in direct cash loans and real estate loans. As of December 31, 2017 the business was operated through 119 branch offices in Georgia, 44 in Alabama, 43 in South Carolina, 37 in Mississippi, 33 in Louisiana and 32 in Tennessee. Also on that date, the Company had 1,439 employees.

As of December 31, 2017 the resources of the Company were invested principally in loans which comprised 62% of the Company’s assets. The majority of the Company’s revenues are derived from finance charges earned on loans and other outstanding receivables. Remaining revenues are derived from earnings on investment securities, insurance income and other miscellaneous income.

1st Franklin is a proud member of the following organizations:

Alabama Lenders Association
Alabama Financial Services Association
American Financial Services Association
AFSA Education Foundation
Georgia Financial Services Association
Georgia Industrial Loan Association
Louisiana Finance Association
Mississippi Consumer Finance – Business & Industry Political Education Committee
Mississippi Consumer Finance Association
Renewal Financial
South Carolina Business & Industry Political Education Committee
South Carolina Financial Services Association
South Carolina Independent Consumer Finance Association
Tennessee Consumer Finance Association